Armenian Journalists learn Creative Writing techniques
A dozen local Armenian journalists from online, broadcast and print media attended a four-day workshop (October 19 - 22) to learn about creative news writing and news gathering from a UK journalist. The training was tailored to Armenian journalists who regularly report on economic, business, innovation and startup issues, and the goal was to help boost the local journalists’ business reporting skills with a mix of theory and practical exercises.
Organised by the “Support to SME Development in Armenia (SMEDA) project in in co-operation with Tom Fleming Creative Consultancy and Goldsmiths, University of London, the workshops were based in central Yerevan for the first two days, and Tsaghadzor for the second two. The relaxed atmosphere of the "Valley of the Flowers" encouraged teamwork and fresh thinking.
The local journalists learned about an international approach to research, interviewing, and pitching, and also about the key pillar of British news writing, the “inverted pyramid”. This calls for news reporters to craft a story with the most compelling information at the beginning. The trainees also learned about the necessity of cultivating sources and how to use quotes and statistics for maximum effect.
There were several interactive elements to the training, which included three founders of small businesses and startups from the tech and wine industries presenting to the journalists, who were then invited to ask probing questions and find compelling stories from what they heard. And on the final day, each trainee researched a business pitch and had the opportunity to present their ideas to an invited guest editor.
Fashion Forum Yerevan 2019
“Fashion Forum Yerevan 2019” is ready to kick start from June 25-29 with a beautiful mission to evolve the fashion industry in Armenia. Meet more than 15 fashion industry representatives, experts, designers, influencers, photographers, stylists, etc. to discuss and share the best international expertise.
Recent activities VIEW ALL Activities+
To highlight the significance of the upcoming "Fashion Forum Yerevan 2019" on June 25-29, 2019, a press conference was held at the RA Ministry of Economy jointly with the Tourism Committee of RA.
With the support of EU-SMEDA project, the second “Innovative ideas for tourism development in Armenia” Hackathon was successfully held on 18-19 May 2019 in Vanadzor, organised by Vanadzor Technology Center (VTC), the Enterprise Incubator Foundation and Lori region’s administration in cooperation with the Tourism Committee of the RA.
From April 15-19, 2019 the managers and leading staff of Enterprise Incubator Foundation and Armenian Technology centers: Gyumri Technology Center, Vanadzor Technology Center and Engineering City, visited Ljubljana’s Technology Park in Slovenia. The study visit aimed at learning and knowledge transfer on business support and innovation ecosystem environment in Technology park of Ljubljana, Slovenia.